Generative AI
Ignite innovation and deliver enterprise value with foundation models
Large language models and responsible AI: a critical partnership
Generative AI (gen AI) is not only accelerating how businesses adopt AI but how they innovate, too. Companies want to deliver products and services anytime, anywhere and the rapid rise of AI can make that a reality, but there are risks to avoid. Customizing large language models (LLMs) for the enterprise requires data quality and security and a responsible approach to AI.
Our AI solutions have ethics, transparency, and accountability at the core. We take a four-stage approach with LLMs to help organizations move seamlessly from prototypes to fully scaled gen AI applications:
- Prompt tuning to query foundational AI models on specific tasks
- Few-shot learning that enables pretrained models to learn from new categories of limited sample data
- Fine-tuning to refine pretrained models and improve output
- Customized, enterprise-grade LLMs focused on specific business functions and industries
How do we deliver AI success? Our expertise is deeply rooted in business and industry knowledge from our experience creating data foundations and leading digital transformation for global companies.
With our team of data scientists and AI experts and a broad ecosystem of partners, including AWS, Dataiku, Google Cloud, and Microsoft, we deliver sustainable business growth and competitive advantage to our clients. Fast.
Our impact
HFS names Genpact a leader in Generative Enterprise Services
Powering AI innovation for enterprises
Our clients are using AI and gen AI to create value beyond productivity. Explore our curated collection of stories from Amazon, Dropbox, Volkswagen Financial Services, and other top companies to see how we're helping them unlock competitive advantage and innovation with AI.
The gen AI countdown
Discover how 550 global leaders across industries are using generative AI to transform their businesses. Read our gen AI market impact report in partnership with HFS Research.
Go beyond productivity gains
Three AI predictions for 2025
Here's what to expect in the upcoming year as AI takes firmer root in enterprises.
How to get started with AI agents in business
Learn the steps for laying the foundations for agentic AI
Four ways AI can augment software development
Software development is challenging and riddled with inefficiencies. Here's how generative AI can help.
Six principles for success with AI and analytics
Learn effective strategies for harnessing the power of generative AI while mitigating risks.
Our approach
Gen AI for the enterprise
Incubate, democratize, and scale the generative AI center of excellence, with guardrails for data strategy, contextualized private LLMs, and an end-to-end responsible AI operating model.
Generative AI for business processes
Automate, optimize, and redefine business processes with generative AI capabilities, like search, generate, classify, cluster, summarize, and extract.
Generative AI for Tech and Digital Ops
Generative AI for developers, coders, testers, and analysts in technology services and digital operations, with co-pilots and gen AI tools for maximum efficiency and productivity.
Our solutions
Sales and commercial
Generate content for sales enablement, lead generation, customer segmentation, personalized sales recommendations and emails, and customer service.
Insurance underwriting
Match applicant data with underwriting guidelines, extract key information, check for missing information or data mismatch, and personalize settlement communications.
Supply chain management
Optimize pricing through competitor analysis, develop new products with market research, detect product anomalies, assess suppliers' risk, and expedite demand forecasting analysis.
Finance and accounting
Summarize financial statements, search reports for risk spread, generate credit packs, manage AP helpdesk queries, and streamline financial report writing.
Customer care
Deliver personalized recommendations, build business intelligence dashboards, create social media content, find opportunities for upsell and cross-sell, and improve customer service.
Why Genpact
Strengthening data center security with gen AI and autonomous robots
Novva Data Centers needed extended functionality for its Boston Dynamics Spot robots, including conversational AI and enhanced security. Learn how Rightpoint used generative AI to unlock the potential of data center robots to communicate with humans, provide premier security, and dance.
Creating better experiences for everyone with generative AI
A global media and entertainment company wanted to delight customers with best-in-class customer service and improve its revenue stream. Learn how it used generative AI to turn data into insight, helping employees deliver a superior customer experience, and spot and act on cross-sell and upsell opportunities.
Bring generative AI to regulatory compliance for a competitive edge
A global consumer healthcare company needed faster and more accurate ways to gather insights on regulatory and competitor information, to stay ahead of competition. Learn how the company used generative AI to transform how teams monitor, collect, and report insights to guide decision-making.
Our partnerships
Amazon Web Services (AWS)
Deliver new levels of business resilience and agility through cloud-enabled solutions built on Amazon Web Services.
Celonis
Genpact and Celonis empower companies with powerful tools and resources to turn process data into real-time action.
Dataiku
Genpact and Dataiku help organizations accelerate artificial intelligence (AI) and machine learning (ML) initiatives to transform their businesses at scale.
Google Cloud
Genpact and Google Cloud create agile, scalable, cost-effective solutions for every industry.
How we think
- AI and data analytics
Realizing the benefits of artificial intelligence with machine learning operations
READ THE REPORT- AI and data analytics
See how machine learning operations drive innovation and efficiency
WATCH THE VIDEO- AI and data analytics
The artificial intelligence and machine learning journey to cloud
READ THE TECHNICAL PAPER-
Banking and capital markets
We help financial services companies win in the digital economy and shape the future of banking.Learn more About -
Consumer goods and retail
Integrated, intelligent operations that forecast and act on fast-changing consumer needsLearn more About -
Healthcare and life sciences
Building a better ecosystem of drugs, devices, and healthcare to keep people safe and wellLearn more About -
Insurance
Genpact helps global insurers, reinsurers, and brokers adopt intelligent digital transformation and build future-fit target operating models.Learn more About -
High tech industry
Transform your high tech operations, sales, and supply chains to drive seamless experiences and accelerate growthLearn more About -
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Communications, media, and entertainment
Reimagining media and entertainment operationsLearn more About -
Software and digital platforms
Fuse the power of digital and data with the right operating model to grow at speed and scaleLearn more About