Video

CFOs unlocking better customer experiences

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As customer expectations for hyper-personalized products and services increase, finance needs to bring real-time leadership insights to unlock exceptional customer experiences.

In this video, industry leaders Dave Evans, board director and former CFO at Scotts Miracle-Gro and Cardinal Health, Dhiraj Cherian, CFO, Panasonic Automotive, and our experts Katie Stein, chief strategy officer, and Vikram Mahidhar, digital transformation leader, discuss how finance can use data and technology to transform the customer experience.

Watch this video to see how CFOs are responding to optimized reality – one of the three global macrotrends to which business and finance functions must adapt. We examine it in more detail in our CFOs Empowering Enterprises in the Age of Instinct report.