How PowerMe helped Heineken improve decision-making
  • Podcast

Journeys in Transformation – Heineken: Connecting data across 250 brands, 70 countries

Discover Heineken's innovative approach to data analytics

Enterprise leaders have realized the immense power of data, but many are letting outdated operating models keep their organizations from becoming data-driven.

Rather than getting bogged down in multiyear projects, companies like Heineken, a multinational brewing company, are taking an agile approach to data management using data intelligence platforms like PowerMe.

Join Genpact's global analytics leader, Amaresh Tripathy, and Heineken's Gertjan Huisman, portfolio owner, global insights enablement, and Manoranjan Mishra, product owner, data lifecycle and data lineage platforms, to learn how Heineken generates data-driven insights across the globe.

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