Data Analytics Service provider & Research Services, Data Management Services

Data Analytics & Research Services

Genpact’s Smart Decision Services is a blend of industry expertise, process capability, analytics and technology to deliver business outcomes like improvements in top-line revenue, cost optimization and asset and risk management. We change the way our clients operate their business outcomes by synergistically combining science of process with analytics and intelligent technology married to our unique execution capabilities. Our Analytic Services help our clients leverage all available data including hitherto unused data to understand customers, partners, markets & businesses and impact performance significantly. For example, we help optimize trade spend for a CPG manufacturer by running predictive models using data on trade programs, promotions & sales. For a Financial Services major, we have helped reduce risk exposure by identifying risky customers & fraud transactions.

The major verticals Genpact services include Retail Financial Services, Commercial Finance and Institutional Banking, Insurance, Retail, Consumer Products, High Tech, Manufacturing, Energy, Transportation and Life Science and Healthcare.

Some of our service offering across verticals and horizontals are illustrated below:

As one of the largest Analytics & Research organizations, Genpact provides a comprehensive set of offerings that include:

Genpact’s analytic and research practice offers wide-ranging capabilities, from fundamental reporting and research to advanced predictive modeling and optimization to Advisory Services. Through qualitative and quantitative data analytics, Genpact delivers the facts and insights businesses need to make smart decisions consistently and reliably.

By putting the power of analytics to work for them, we help businesses to make the best possible decisions for their customers and themselves.

Consumer Finance Major

$3 billion impact over 10 years
Worked across marketing, risk, collections and operations departments
Achievements included:
- 1,500 direct marketing campaigns
- 2 million new customers acquired
- New strategies to manage risk for $40 billion in assets across 50 portfolios
- Up to 10 percent improvement in collections effectiveness
- Up to 7 percent increase in cost productivity
Aviation Major
- Managed a portfolio with $2 billion in revenue with 500-plus contracts across five product lines
- Priced more than 2,000 deal scenarios annually
- Increased profitability by five percent through contract restructuring, cost-out opportunities and billing accuracy
Data Syndication & Consumer Insights Company
- Third of the workforce transitioned offshore, $40MM annual savings for customer
- Data management (acquisition, loading, transformation)
- 1.2 billion transactions loaded weekly
- 20,000 items coded and placed in customer databases in several languages
- 6,000 custom databases built and delivered each month
- Sales & marketing analysis and reporting: 15,000 custom-build reports delivered monthly to sale managers and C-Suite of Fortune 1000 companies
Top Ten Global Pharma Major
- Marketing & media mix findings generated a 3X to 5X return and a long-term benefit ranging from 10% to 15% improvement in bottom line return for the last 5 years