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Business Analyst - Commercial Analytics

With a startup spirit and 90,000+ curious and courageous minds, we have the expertise to go deep with the world’s biggest brands—and we have fun doing it. Now, we’re calling all you rule-breakers and risk-takers who see the world differently, and are bold enough to reinvent it. Come, transform with us.
Are you the one we are looking for?
Inviting applications for Business Analyst and Assistant Manager, Commercial Analytics
We are looking for Business Analyst and Assistant Manager with experience in pharma / life science, which includes which includes defining the product strategies/roadmaps and ensuring timely delivery to meet business needs. Able to manage a larger team and act as liaison to the on-shore team 

Key Requirements
•    Relevant experience in commercial projects across pharma / life sciences
•    Experienced across any of the commercial analytics functions like marketing analytics, sales analytics
•    Experienced across various projects like brand launch support, brand positioning, customer segmentation, patient analytics, market mix modelling, campaign effectiveness measurement and competitive analysis, Omni channel, sales force effectiveness, sizing etc.,
•    Understanding of Pharma commercial data sets like DDD, NPA, NSP, APLD, Rx, Call activity etc.,
•    Experienced in pharma data sets such as IQVIA, Symphony: Xponent, PlanTrak, NPA, DDD, LAAD, FIA, Formulary data, Prescriber Dynamics, Payer, Digital Interaction data, Veeva CRM, Call Activity data
•    Hands on with SFE processes like Reporting, Field force analytics - Call planning, territory alignment, goal setting, incentive compensation, Segmentation etc., 
•    Understanding of recent changes in SFE and new Sales Analytics models example – dynamic targeting, multi channel call plan, micro segmentation etc.,
•    Experience in Statistical techniques like, MMX, Test control analysis, A/B testing, Promo response models,  Optimization will be added advantage
•    Hand on experience in R, Python, SQL, Data Bricks
•    Experience in requirement gathering scoping, solution, project management and executing multiple project in parallel 
•    

Qualifications
•    Bachelors in Pharmacy / technology
•    MBA 
•    MS/MTech/Mpharma

Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation. For more information, visit www.genpact.com. Follow us on Twitter, Facebook, LinkedIn, and YouTube.

 

Job: Business Analyst

Job ID: ANA004048

Primary Location: India - Bangalore

Education Level: Bachelor's / Graduation / Equivalent

Job Posting: Mar 31, 2022

Master Skills List: Operations

Job Category: Full Time