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LSH Analytics, Senior Associate (Media Research/ Intelligence/ Insights)


With a startup spirit and 90,000+ curious and courageous minds, we have the expertise to go deep with the world’s biggest brands—and we have fun doing it. Now, we’re calling all you rule-breakers and risk-takers who see the world differently and are bold enough to reinvent it. 
 Transformation happens here. Come, be a part of our exciting journey!
Are you the one we are looking for?

Inviting applications for the role of LSH Analytics, Senior Associate (Media Research/ Intelligence/ Insights)
We are looking for a Senior Associate who would be responsible for scanning through print or online/ social media articles/ conversations; identifying and summarizing key/ relevant articles/ conversations and drawing actionable insights from them to create media monitoring, listen and analysis reports for our customers.  


Responsibilities

•    Ability to quickly sift through vast amounts of media information on a daily basis – look for news items and articles as directed by the employer.
•    Secondary research for preparation of executive synopsis on key news items of interest to the client from print, online and broadcast media and tagging
•    Social Media listening – listening reports creation for daily, weekly, monthly and quarterly and analysis
•    Generation of media monitoring reports, event/conference/crisis monitoring, real-time alerts, Social Media monitoring, Competitive Intelligence and Media auditing
•    Excellent secondary research skills – formulation of search terms/strings to fetch the right data from various news aggregators, media sources and World Wide Web
•    Exposure to new aggregation tools like Factiva, Cision, LexisNexis, Meltwater, Radian6, Social Studio etc.
•    Working knowledge of MS Office Suite – Word, Excel and PowerPoint
•    Excellent communication skills; verbal and written. Ability to deal with the Communications Team/Professionals of PR Agencies/Corporates via tele-calls and emails
•    5 days a week work schedule – willingness to work in different time shifts (US, Europe, India etc.)

Qualifications we seek in you!

Minimum qualifications/skills
•    Bachelor’s Degree, MSc, MBA
Preferred qualifications/skills
•    Personal drive and positive work ethic to deliver results within tight deadlines and in demanding situations 
•    Flexibility to adapt to a variety of engagement types, working hours and work environments and locations
•    Superb communication and negotiation skills

Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation. For more information, visit www.genpact.com. Follow us on Twitter, Facebook, LinkedIn, and YouTube.

Job: Associate

Job ID: ANA003616

Primary Location: India - Bangalore

Education Level: Bachelor's / Graduation / Equivalent

Job Posting: Feb 4, 2022

Master Skills List: Operations

Job Category: Full Time