Services companies need products - as much as product companies embrace “as-a-service”

Gianni Giacomelli, Senior Vice President – Product Innovation | May-23-12

I run new products for a services company. This is what my organization does, every day, every week, and every month. We have no other job. Designing, building, launching, and supporting "products" in a company that offers services - that's what we do. And we love it. And if it sounds like my gr....

Categories: Innovation

Tags: Product, Product as a Services, Services, Innovation

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