Trade Promotions Management

Deliver high-impact campaigns and improve ROI with smart processes, analytics, and digital technologies

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1.

Advanced digital tools, such as Genpact Contract Assistant, can automate the end-to-end trade promotions process.

2.

Genpact Cora, our AI-based platform, delivers AI for the real world.

3.

A US-based food major transformed its trade promotions process by harnessing AI to make contracts and invoicing painless.

5%

increase in ROI from promotional spend

>15%

improved control of retail deductions

30%

reduction in overall cost of ownership

4.

We have products and solutions that fit your needs

I need my trade promotions payments to be more accurate.

1 Products & Solutions

Trade promotions payments

Genpact's trade promotions payments solution is a comprehensive, post-campaign payment management solution that facilitates pay-for-promotion. It enables an integrated view of the trade pay ecosystem in addition to its reporting capabilities, and ensures transparency across the value chain. The result? Better trade spend decisions.

I need someone to run my trade promotions for me.

1 Products & Solutions

Trade promotions services

We help organizations both design and run its trade promotions operations. We can help with change management, program and project management, customer training, software implementation, customer staffing, and profiling advice. Our process capabilities include TPM process evaluation, trade promotions processes, controls, and metrics-based reporting.

Find answers to your business needs.